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42% of Google users are advocates for the brand (would recommend it to a friend), compared with 29% for Yahoo and 22% for Ask.com.

Eco Insights Database

Welcome to Eco-Insights, the most robust database of consumer attitudes and behaviors toward the Environment and Sustainability.  For the full breadth of knowledge available within the Eco-Insights database, clients can click HERE to access via the eTelmar portal.

Beyond attitudes and behaviors, Eco-Insighst also captures the definition of green by category in the consumer's own words.  The raw verbatim responses are available to clients along with a summary analysis where responses are categorized into the phases of a product's life cycle.  

See what is important to consumers in the Green Product Lifecycle (click here), and ensure your business is focused on the right priorities.